Custom systems that replace
the tools bleeding you dry
I build production software for small businesses. One flat fee. No subscriptions. You own everything.
Before
Paying $500+/month for 5 disconnected tools
After
One system you own. No per-seat fees. Ever.
Prairie Sun Solar saves $6,700/year
Before
Leads scattered across DMs, emails, spreadsheets
After
Every inquiry captured, tracked, followed up
Vancouver Sublets manages 100+ doors from one dashboard
Before
Waiting weeks for simple changes. Overpaying for maintenance.
After
Systems built so you or any developer can extend them
Every build includes AI-ready documentation
Every conversation starts under NDA
What they never have to do again
- ×Log into 5 different apps every morning
- ×Copy-paste customer info between systems
- ×Lose knowledge when employees leave
- ×Pay per-seat as the team grows
Software they cancelled
A Saskatchewan solar installer with 1,300+ completed jobs and a team of 8 salespeople. Every tool they used charged per seat. Information lived in silos.
Now they have one system: customer management, job tracking, training videos that new hires can search, and no monthly surprise when someone new joins.
This is for business owners who are tired of...
Paying for 5 different software tools that don't talk to each other
Every new hire means more per-seat fees. Data lives in silos. You're copy-pasting between systems.
→ One system you own. No monthly fees beyond hosting. Add unlimited users.
Stuck waiting on an agency or freelancer for simple changes
A text change takes 2 weeks. Every update is a negotiation. You don't own your own system.
→ Documentation built so any developer—or AI—can make changes. You're never locked in.
Starting a new business and don't want to cobble together tools
Notion + Airtable + Zapier + Stripe + 10 other things. Works until it doesn't scale.
→ Start with real infrastructure. Database, auth, admin panel, SEO. Ready for growth from day one.
What every build includes
Custom design
Multiple directions before committing. Refined together until it feels right. Not a template with your logo slapped on.
AI-ready documentation
Context files that explain your business, design system, and code. Any future developer—or AI—can extend it without starting over.
SEO foundation
100 long-tail articles targeting searches your customers actually make. Organic traffic from day one.
How this works
Week 1
We talk through your business. I ask questions, you share context. By the end, we agree on what to build first.
Week 2-3
I build. You see progress daily. We adjust as we go. No disappearing for months with a grand reveal.
Handoff
You get the code, the docs, and a system ready to run. I stick around to make sure it actually works.
Common questions
Do I need a designer first?
No. As long as you have a logo and some photos, that's enough to start. We'll explore design directions together on day one. Save your money for marketing after we validate the idea works.
What if I need changes after launch?
You own the code. Any developer can modify it. The documentation I leave behind makes it easy for someone new—or an AI tool—to understand the system. Or I can help with ongoing changes if you prefer.
What tech stack do you use?
Next.js, PostgreSQL, Vercel. Modern, well-documented, easy to hire for later. No exotic frameworks that lock you in.
John Hashem
10 years building software. Scaled products to millions of users. Now I help small businesses build the custom systems they actually need.
Based in Regina, SK. Available for remote work worldwide.
After the build
You own everything
Source code, database, documentation. Move it wherever you want. No lock-in.
Any developer can extend it
Every build includes AI-ready context files. Future developers—or Claude Code— can understand and modify the system without starting from scratch.
Or learn to do it yourself
I offer Claude Code coaching if you want to make changes yourself. Most business owners can handle basic updates after a few sessions.
Builds start at $3,000 for a one-week sprint. Includes custom design, full-stack development, admin dashboard, and SEO foundation.
Compare that to the $50-100k you'd pay an agency—or the $500+/month in SaaS fees you'd pay forever.
Every conversation starts under NDA
Tell me what you're dealing with
I'll tell you honestly if I can help and what it would cost. No sales pitch. Just a conversation.
Start a conversation